CaT — The Ad Age Creativity & Technology Conference

New at CAT New York!
An interactive workshop with Boulder Digital Works

This session, co-led by Matt Howell, chief interactive officer at Modernista!, and Faris Yakob, Chief Innovation Officer at MDC Partners, with special guests, will be a truly interactive experience, involving active conversations, challenges, confessions, and discussions on relevant digital topics.
The intention is to get the audience involved, roll up their sleeves, and put theory to practice. Each attendee and presenter should come prepared to openly collaborate, let down competitive walls, and challenge industry assumptions.
The session is open to CAT ticket holders on a first come, first served basis. The first 300 people who register for CAT are eligible.

We've started unleashing the terrifying power of the CAT line-up. Check out the first few speakers, buy tickets, and check back for more speaker announcements soon.

Lastminute.com Labs Head of Innovation Marko Balabanovic introduces Topsee.

BERG's design director talks about four elements of Immaterials.

Markus Tripp, manager of business development at Mobilizy, talks about his company's AR platform.

Haque, Director of Haque Design Research and founder of Pachube, talks about his theories of connectedness in our modern architecture.

It's all about the technologists, ladies and gents. What do they say, now that they've got the chance to shine? Watch now.

Visual Complexity's Lima speaks on information visualization.

Creativity and Technology London in pictures

Blast off to uncharted regions in your mind's technoSnuggie.

In a recent installment of CAT, we featured "Nearness," a playful demonstration of RFID technology and Near Field Communications created by BERG (formerly known as Schulze Webb) and designer Timo Arnall. BERG's Jack Schulze gives us some in-depth background on the project.

The director reflects on making his box office and critical hit, and what's next in his filmic lineup

Ladle a cup of steaming network broth into your personal bowl.

Head on over to the agenda section to take a first look at the order of the day on November 19th. We'll add more as more speakers are confirmed.

Pull up a bench and warm your toes by the flickering near-field.

We're gearing up for November 19th and ready to bring CaT to the U.K.

Google Creative Labs' Aaron Koblin takes us through some of his most stunning projects.

Our first round of London speakers is ready to be announced, and we're selling tickets--get 'em while they're hot (and reduced!) Read more here.

Is technology changing brand storytelling?

The London-based developer joins the production company's growing roster of digital and interactive pros

Your online presence, broken down, solution-based startups and two big organizations grace this week's tingly net bits.

How do we remake media and creativity in a social world?

To see them all, mozy over to our Speakers section.

She's got a lengthy title--Director, Allosphere Research Laboratory, California Nanosystems Institute; Professor, Media Arts and Technology and Music; Director, Center for Research in Electronic Art Technology, University of California, Santa Barbara--but Kuchera-Morin turns out to be just as long on amazing, inspiring ideas with this presentation at CaT New York, which garnered here the day's only standing ovation.

The designers and tech experts (and, in the case of BERG, CaT London presenters) create a playful demonstration of Near Field Communication technology

The first video from CaT has arrived, and we bring you "What's Now and Next in Mobile" Tune in now!

Ben Fry, co-founder of Processing and director of Seed Phyllotaxis Lab and Carlos Ulloa, founder and creator of Papervision3D and HelloEnjoy talk about their software as well as their views on the future of open source and collaboration. Watch the video now!

Sit, friend, and wrap this link blanket around your clammy shoulders whilst you sip.

Digital Domain commercials chief Ed Ulbrich heads up new chapter.

A networked robot chalks user-submitted messages onto the course of the premier bike race.

Hyper Island CEO Mattias Hansson addresses Six Major Steps in recruiting success.

Hasten to this buffet of brain-stimulating treats.

We're very pleased to announce just six months after the inaugural CaT: Creativity and Technology event in New York we'll be entertaining another diverse group of thinkers and doers who're pushing boundaries in the digital realm, this time across the Atlantic at CaT London.

We've secured the Saatchi Gallery on November 19th and have begun to put together the program, drawing on European and U.S.-based talents as well as some surprises from other parts of the globe. Stay tuned to the CaT Newsletter (you can sign up here) for more details as they become available.

CaT London
November 19, 2009
Saatchi Gallery, London
Duke of York's HQ
King's Road
Chelsea
Map and Directions

Take a tour through some of the year's best digital work.

Your appliances can Tweet, is AR for real? and the anatomy of #iranelection.

Augmented reality gets more interactive with a virtual turntable from Exposure and Boffswana

One of Area/Code's big brains talks games, how we play them, and what makes them successful. Watch now.

Two digital Timesmen talk about their projects, their focus, and the future of journalism. Watch the video.

Big Spaceship's CEO & founder goes into the divide between agencies and digital companies and explains why it doesn't need to be the status quo. Watch the video.

Read how Mekanism created our amazing opening animation. Click here.

The inaugural CaT event makes it official: nerds rule. Read more.

What a way to spend the day. A group of the world's top creative and technology minds and nearly 500 of our closest friends in curiosity. Click through for a full gallery of CAT photos, hosted by event sponsors, Wiredrive.
Photos by Gary He

For our June 2009 print edition, we talked to some of the ad world's most inspired creative technologists.

Post-CaT we're still roundin' up them gal-durned technology links. Yee haw!

We're gliding and swooping over the Internet to offer a choice cut of CaT-friendly links.

Two recent stories over at Creativity Online take a look at Need to Know Augmented Reality and Augmented Reality in Mobile and Gaming

One of the fields we're excited to focus on at CaT is data visualization, and you won't find more influential people in the discipline than a few that are coming to present for us. Manuel Lima, founder of London's VisualComplexity.com, is one of those pioneers.

If you were one of millions doing double-takes at GE's augmented reality push that debuted at the Super Bowl, tip your hat to Goodby, North Kingdom and to Carlos Ulloa. A founder of open-source Papervision 3D, Ulloa's leading the charge, along with the folks at Total Immersion, in using software to transform 2D surfaces into animated experiences.

The Allosphere is a 62,000 anechoic cube at the University of California, Santa Barbara, that allows visitors and researchers to, in as close to the literal sense as possible, step inside data. Allosphere Research Lab director Joann Kuchera-Morin, who recently spoke at TED, will appear at CAT and illuminate us on what this part Cerebro, part holodeck wonder will mean to science and media.

Facebook director of product marketing Mike Hoefflinger has joined the already luminous CaT lineup. Prepare your questions/suggestions.

The latest from CaT participants The Barbarian Group. Two nerd contingents collide with delightful results as Barbarians are unleashed behind the scenes at GE and blog about it! Check out the awesome GE Adventure.

Mobile apps are changing everything. CAT brings together the industry's leading iPhone developers and the people behind the most groundbreaking apps for a discussion of what makes a great app and what's possible for brands and creative companies in the mobile arena. CAT speakers on this topic include:

Raven Zachary, President, Small Society and founder, iPhoneDevCamp

Steve Sprang, creator of the critically acclaimed Brushes iPhone app

Ge Wang, co-founder/CTO, Smule, creators of the best selling iPhone Ocarina app

Daniel Graf, Chief Executive Officer & Co-Founder of Kyte, pioneers of music apps

Our CaT crowd is an influential lot--their innovations and influence make news left and right. Here are some recent hits, as well as a few just-for-fun items. Read more

Leading up to CaT we're highlighting work from some of our presenters who've been standouts throughout the year. Goodby, Silverstein & Partners was the agency and Sweden's North Kingdom handled the digital production on this augmented reality shot from General Electric, by far the highest-profile exposure of the technology to date. Below, a Creativity Online story on the making of the Smart Grid augmented reality-enhanced site. Goodby chief digital officer Mike Geiger will be presenting at CaT, in addition to North Kingdom's Daniel Ilic; pick up your tickets now.